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This website aerialfirefighting.com has the following on the homepage, "If you get there by air this site is for you! Attend the next Aerial Firefighting Conference in Croatia, 2015! The intent of this website is to be your link." We viewed that the webpage also said " To all the information you could want about Aerial Firefighting." It also said " Are found they are categorized to which specific corners of the industry they would most apply to. Remember, it is all about the LINKS. If you stumble across websites, articles, or information that you think should be." The header had Rotary wing fixed wing as the highest ranking search term. It is followed by Aerial Firefighting, safecom, and tfr which isn't as ranked as highly as Rotary wing fixed wing. The next words they used was sitrep. was included but will not be seen by search crawlers.